Cloth Business Model Case Study | Business Model- कपडा कारोबारी इसे जरूर देखे

Cloth Business Model Case Study | Business Model – कपडा कारोबारी इसे जरूर देखे

Dosto aaj ham bat karenge cloth business model ke bare me ki kis tarah aap apne kapde ke karobar ko set kar sakte ho kaise aap ek accha cloth business khada kar sakte ho.Esiliye hamari Cloth Business Model Case study puri jarur padhe aur agar aap ko aur kisi dusare business model ki jankari chahiye ho to hame comment kare to chaliye shuru karte hai.

As a Cloth Manufacturer 

1. Market Study 

Dosto aapko dekhna hoga ki aapke market me aapke liye kitne Competitors hai wah kis tarah ka product banate hai aur kis rate par kaha kaha bechte hai aur aisi kaunsi jagah hai jaha wah apne product nahi bechte.Unke Price me aur aapke price me aur services me kya differences hai yah sari bato par aapko Market study karni hogi.

2. Manufacturer and Sales Direct Customers 

Dosto yaha aapko bata du ki aap ek naye businessman ho esiliye aap koi machinery’s nahi kharidoge aap sara apna raw material outsource karoge.Aur agar aap apna business India me chalana chahte ho to aapko india ke logo ki pehechan honi chahiye aapko pata hona chahiye ki india me log saste aur acche quality ke kapde lena pasand karte hai esi praiverity ke sath aapko apna Business set karna hai.
Ab jante hai out soursing kaise karoge dosto aapko kuch aise bandhe dhudne hai jo aapka kam aasan karde aur paise bhi kam le jaise aap koi blazer banate ho to aapko blazer banane ke liye kafi sare alag alag [art ko eksath jodna hota hai phir jakar wah pura blazer ban jata hai to aapko wah sare part alag alag logo se saste ne banvabe hai aur phir apne factry ke bandho ke pas sab le jakar uska blazer banvana hai .Bat simple hai ki aap kisi company ko agar pura blazer banvane ka contract dete ho to wah company aapse pure kam ke liye jyada paise legi sath hi quality maintain kar payegi ya nahi pata nahi. Par agar yahi kam aap 5 alag alag bandho se karvate ho jo chota kam karte hai to aapko price bhi sasti lagegi row material bhi aapka hoga aap kabhi bhi jakar quality check kar paoge aur final product aapke hi factry me banta hai jispar aap apna logo lagaoge sath aapko har ek se discount bhi milega jisase aapko kafi fayda hoga.

As a Shop Owner 

Dosto agar aap apne city me koi bhi kapde ka shop dalna chahte ho to aapko kuch bato pe dhyan dene ki jarurat hogi wah dhyan se dekhiye.Pahle hamne dekha ki agar aap ek Manufaturer ho to kya karna chahiye ab ham dekhenge ki agar aap koi shop shuru karte ho to aapko kis tarah market study karni chahiye kaise apne business ko set karna hoga.

Yaha Manufacturer aur Retailer dono ko yah bate Follow karni hai.

Marketing

Apne product ko sabse acche quality me banvavo kar kam paise me bechte ho to aap ko karni hogi ek acchi Marketing.
Social Media ka full estemal karo itna karo ki koi bhi kapde kharidne ke bare me soche to use sabse pahle use aapke hi shop ka nam yad aana chahiye.

Sale Your Product In Retailers 

Agar aap product manufacture karna hahte ho to aapko aise kuche chote shops dekhne honge jaha aap apne product bech sakte ho.Ek bat aapko yad rakhni hogi ki ek city me aapko ek hi retailer dhudna hoga aapko product ek hi retailer ke pass milna chahiye jisase aapki repotion badhti hai jo product aasani se mil jata hai wah apni market bhi ikam karta hai.

Sale Product Online 

Aap Manufacturer ho ya retailer aap apne product Flipkart,,Amazon jaise badi E-Commerce websites par bech sakte ho aur aapko yah karna hi chahiye yaha aapko sirf registration karna hota hai kisi bhi bat ke liye aapko paise nahi dene padte.Yaha jab aap product bechoge to hi yah website apna commission aapse lenge. Agar aapko nahi pata ki yaha Ragistration kaise kare to aap hamre niche diye gaye link par click kare jaha aapko eski puri process samaj me aa jayegi.

Shop Location 

Dosto yah sabse Important point hota hai ki aap ko apne shop ke liye aisi location ki jarurat hogi jaha aap ke market place me log jyada karke aate ho jaise ki kisi chauk me ya market areas me ya main road par chahe eske liye aapko thode paise jyada kharch karne pade to bhi chalta hai.Kahi abr aisa hota hai ki aap jaha shop dalna chahte ho waha pahle se hi bahot bada cloth ka shop hai aur aap sochte ho ki kyu yaha shop dale yaha to pahle se hi badi shop hai to hamari kaise chalegi par aapko yaha thoda alag sochna hoga jaise aapko pahle se hi yaha aapko free me publicity mil jayengi kyoki jo customer us badi shop se niklenge to unhe aapk ki shop aapke product ke bare me bhi pata lagega aur sath hi jin customers ko us dukan ke product acche nahi lage wah aapke pas jarur aayenge kahi bar customer jaldi me hota hai to wah jaha kam customers hote hai us shop me jana pasand karta hai eska bhi aapko fayda milega.

Product Quality & Price

Dosto aapko jab Business shuru karna hai to pahle kuch mahine bus yah sochna hai ki me apne shop ka kharcha aur product ki kimat hi kamaunaga khud ke liye abhi profit nahi kamaunga (yaha pe aapke profit ke taur par aap apni Investment kar rahe ho yah yad rakhna) Aapko Naye shop pe customers ka bharosa jitne ke liye acche se acche Quality ke kapde bechne hoge wah bhi sirf apni product aur kharche ki cost nikalkar No Loss No Profit jaise.Jab Ek bar aap ne apne Business ke liye Customer bana liye to aapko apne aap profit milna shuru ho jayega.Yaha par aap kam price me acche kapde bechoge to apne aap aapke pas customers aayenge.

Salesman 

Agar aap apne Business ko badhana chahte ho to aise Salesman dhunde jo kharab chij bhi bech sake.Kahi bar kya hota hai hamare shop ka bahotsa mal purana hota hai kyoki kapde me fashion trend badalta rahta hai.Yaha Naye kapde to koi bhi bech sakta hai par jo Salesman purana stock bhi customer ko chipaye wahi accha Customer hota hai.Jab bhi kisi Salesman ko kam se nikaloge to uski image aur kam ke bare me jarur soche kyoki jab wah aapke shop me kam karta hai to usane customers me mind me ek jagah banai hoti hai jiske jane ke bad wah jis shop me jayega waha wah customer convert jarur hota hai esliye Shop Owner agar badal jaye to fark nahi padta par agar Salesman nikal jaye to aapne business ko fark jarur padta hai.

Packaging 

Jab bhi koi customer kisi product ko dekhta hai to use sabse pahle product ki packaging dikhai deti hai.Aur wahi packging customer ko us product ki aukad batata hai .For Ex. Agar koi aadmi BMW me aata hai mast blazer aur tie lagakar aapke pas aata hai to aap use sir kahakar hi bulaoge kyoki usne khud ko us packaging  me rakha hai.Aur agar koi garib aadmi jo fate purane kapde pehnkar aapke pas aata hai to aap usake pas dekhna bhi pasand nahi karte yahi hota hai packaging ka effect.Kahi bar hamne dekha hai ki kisi shop me product kafi accha aur sasta hota hai par uski packaging itni acchi nahi hoti hai jis wajah se customer use pasand nahi karta aur eske viparit kuch product acchi quality ke nahi hote hai par acchi packaging ki wajah se customer use kharid leta hai.Yaha me aapko batana chahunga ki aapka product simple kyo na ho par uski packaging itni acchi dekhao ki Customer ka man bha jaye. aur wah use kharide hi  kharide.

Chay aur Coffe Relation 

Kapde ke business me chay aur Coffee bahot hi important roll play karti hai yah ek prakarse Customer ko bandh ke rakhti hai ki samne wali shop owner ne hamare liye etna kiya aur ham bina kuch kharide jaye yah accha nahi lagata wah customer kuch na kuch jarur kharid ta hai.

Understand Customer Mind 

Jab bhi customer kisi salesman ko koi product dikhane ko keheta hai to bahot bar salesman bahot jyada product nahi dikhate wah yaha kam se bachna chahte hai unki soch hoti hai agar customer ne yah product nahi kharida to yah sara tam jham fir se mujhe hi pura karna hoga par agar yaha salesman yah kare ki us Customer ko 10 se 15 Product dikha de uske samne kafi sari quality rah de aur aakhiri me jab Customer confused ho jaye us waqt Customer se kahe sir thoda sa heavy range batau to wah ha hi kahega fir apna purane stock ka product naye packaging me dikhaye aur jab Customer ne koi product choice kar liya hai aisa laga usi waqt baki sare Product hata de kyoki Custopmer ki choci jald hi badal jati hai aur waha time west hota hai.Yaha ek fayda aapka yah hoga ki etna sare product aapne customer ko khol kar dikhaye itni mehnat ki eski wajah se Customer ko product pasand aaye ya nahi aaye wah kharide ga jarur yah ek Emotional situation hoti hai.
Aapko hamara aaj ka article kaise laga Comment me jarur bataye.

Author: Shree

Shrikant Vadnere is the chief Digital Marketing Expert and the Founder of Mastarji.com.He has a very deep Intrest in all technology topics what so ever. His passion, dedication and quick decision-making ability make him stand apart from others.

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